BRANDING+
PACKAGING
BRANDING+
PACKAGING
BRAND
mood
by boochcraft
SERVICES
logo | brand identity | packaging | sales materials
RESULTS
Just launched!
Headed for shelves in your neck of the woods.
OPPORTUNITY
We teamed up with beloved Governess to develop the look and feel, brand identity system, and packaging for Boochcraft's most recent offering: Mood. A line of alc-free booch with functional properties, these feel-good functional tonics target the millenial-minded, and provide a real pick-me-up.
LOGO
The mood logotype extends the supergraphics established by the parent brand, with ascendors and descenders that channel the tonics' energizing, calming feels.
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PACKAGING DESIGN
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COPYWRITING
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